Marketing Isn’t Promotion. Are You Confused?
It’s easy to find people who claim they are marketing and sales experts everywhere. It’s so common these days especially on social media when you review people’s profile.
Remember the other day when I posted on my wall “I’m The Best Sales Coach Ever”?
Yeah! I did that for one reason.
Because I know I’m good at it. Just like anyone else would do even if he or she doesn’t have what it takes to be one.
That clearly shows you can easily go up there and write it in your profile.
But let’s come down to reality.
It should be known that being an expert on social media with millions of followers isn’t a clear identification of your expert skills as a marketer or salesperson.
Most people are just promoters.
Your knowledge of marketing is what differentiates you from a promoter.
Promoters can sell even garbage but marketers sell great products.
It takes being a marketer to discern what product to sell to people.
And listen to this, for promoters to succeed in sales; they must have great products to sell.
For instance, if I have a great product built today, promoting can be as easy as ABC. Such that, even a kindergarten could jump on a social media page to sell as successful as a known promoter.
The quality of a marketer is that one thing most people don’t have.
To become a marketer, it requires training.
It’s not a job for everyone. In fact, it comes with some level of instincts.
I have loved every bit of training I have done so far for myself. Plus those I acquired from my banking days.
Stay With me as I unveil more things you need to learn to be successful with marketing and sales.
Have you seen my Book on “How To Start A Business Without Money.”
That’s one book from a non-influencer just like you and it is gradually rocking the stage, and taking a whole lot of people like you from the dungeon to where you are destined to be.
Look at me, it is not who your father is, neither your connection in Government.
It is simply who you have made yourself to be.
If you have the skills, you will sell for any company.
That book puts the skills in your head and gets you the needed confidence to walk into any company or business to claim a part of their profit-making venture – That’s the sales unit.
Every business owner wants to make sales, and that’s why you can never be ignored.
In fact, I tell people that the most expensive and most relaxed job to do is SALES.
That’s where I want you to be if you want to stay relevant and useful to yourself and family front.
Great marketing skills will increase your sales for whatever great product you deal with. It will also help you to redesign an existing product to bring that greatness out such that, when presented to the market audience, sales will be sporadic.
On the other hand, great promoters have just a few length to go with selling a product. They will only end up wasting their time and energy. They need the sense of a marketer to stay relevant in their promotions.
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