25 May
“Ignorance Is Indeed A Disease”
Just That One Knowledge Would Have Turned Around Everything About Her Life…….. That Is Why She Maintained That She Will Always Learn, No Matter What.
Have you ever been stalked while trying to achieve something in your day-to-day goals so much that, you decided a change of mind to try something new?
Most business startups usually experience this challenge. And for the records as established by Harvard Business School in 2004, hundreds of businesses pack-up within a very short time of its take-off. And the reasons even though are numerous, has one very important side to it. IGNORANCE!
A Pure Lack of Knowledge.
It was explained that these business owners are usually excited about starting up a dream business without a clear insight of the business purpose and skills required to run it.
To this day, a lot of businesses still suffer this challenge, and it is indeed driving the rate of unemployment even higher.
If you are reading this piece, I want to share with you the experience of a young lady who told her story in tears and would want everyone who is intending to start a business or who already own one to learn from her experience.
Not every problem we see are actually problems. Most times as the saying goes “Some problems are blessings in disguise” might just be the right phrase to use especially as entrepreneurs.
She had graduated and was serving in one of the states (Northern part of the country) that she hated. Her interest at the time was to actually go into full-time trading activities.
At this time, there were internet services, but social media hadn’t gone this viral.
On this fateful day, she took permission from her boss to visit a friend who was her school mate (she had graduated from a University in the Western part of the country).
While with the friend, she realized the mother was offloading basins of smoked fish.
She picked an interest and decided to have a chat with the friend’s mum.
As someone from the west, she knew how valuable the fishes would be if she decided to go into that trade.
She met open arms as the woman had volunteered to supply her whatever quantity she wanted.
Time went by and she finally concluded her Youth service program.
While leaving, she took some quantities of the fish and traveled back home.
According to her, she sold everything and made over 300% profit on her investment.
She said those who bought it kept asking her for the product even after 2 years.
It became necessary that she would find a way to rekindle the relationship with mama and start supplying the products.
Unfortunately, when she tried to reach out to the family, she was made to understand that a former colleague of hers, had come back to invest in the business and had helped mama grow even bigger using the current technology to drive production and supply.
Her pains began to dawn on her when she realized the investor was her former roommate on camp and she had revealed the gist to her after her first visit.
Her former roommate now supplies big hotels, restaurants, homes and many more customers the product on orders.
This lady had found out that for her to make money from the products, she needed to position herself and her business as the go-to place when you want smoked fish in her location.
She learned she needed to advertise her product vigorously to get the kind of attention she would need to succeed.
She had interviewed most hotel owners, restaurants and family people to have a feel of their interest.
I want to also believe, she did a great job on her pitch to these to-be clients who became a full-time buyer of her product.
Tope, would have found out if she had yearned to learn about opportunities in business, rather than just aspire to be a business person.
She had the opportunity to discuss with traders in the business about how she could go into the trade and reap bountifully but she never did.
She basically took everything on Face value and her instincts.
These instincts fail us many times.
Knowledge wouldn’t fail you.
Knowledge is derived from the experiences of others.
I came to find out at some point in my life that I had failed many times because I worked based on my instincts more than the knowledge required to do certain things.
This is how businesses fail too.
Every business has a history….. The successes and the failures of others are either in prints, audio or visuals.
How many times do we find out about this information before we take actions on the businesses?
The world’s renowned richest people; Buffet, Gates, Bezos, etc have all confirmed they read at least 60 books in a year.
They read for the fun, and because they see it as fun, it has impacted largely in their wealth today.
What book are you reading?
What skill are you working on right now?
How important is that knowledge to you and your business?
The truth is, you can guess as much the secrets of how these billionaires became rich, and you will fail in your guesses.
But one thing you can never be wrong about is the fact that they all seek for knowledge.
- Knowledge to Lead That Vision
- Knowledge to Manage The Business
- Knowledge to Brand themselves and the business
- Knowledge To Manage their Finances
- Knowledge to Market their products and/or services
- Knowledge To Sell their products and/or services and close high tickets
- Knowledge to deliver their products and /or services rightly, so well that it keeps customers coming back over and over again.
That’s their secrets.
They sought knowledge.
Money can’t be made without knowledge of where to find it, how to find it, what to do to get it…
You need the knowledge and you need it because it is as important as staying alive.
My book might just be your first breakthrough-knowledge-seeking-instrument and I can guarantee you will find what you want in it.
Grab A Copy of “How To Start A Business Without Money” today and grow your skills on Marketing and Sales of your products and services.
Grab Your Copy Now.
The Price is N7,997.77
How To Get Your Copy:
Simply Make Your Payment Into This Account And Forward Your Names & Location To This Phone No. +234 802 794 1987
Names: Timothy Oihoma Ede-Abel
Bank: Stanbic IBTC
Account No.: 0020169580